Rank Where Traders Search.

In crypto, search isn’t just traffic — it’s conviction. When someone Googles or Naver-searches, they’re seconds away from aping. Noji Labs makes sure it’s your token they find first.

You’ve got a killer protocol, a game-changing token, or the next blue-chip NFT. You’ve drained the treasury on paid ads and influencer shills, but the results are fleeting—a brief pump, a quick dump, and a community that disappears as fast as it was built. You’re trapped in a cycle of burning cash for fleeting liquidity.

SEO isn’t a slow grind for legacy businesses. For Web3, it’s the most powerful liquidity funnel you can build. While everyone else is burning their marketing budget on fleeting hype, we build a foundation that attracts a constant, compounding stream of high-intent users, day in and day out. This is not your grandpa’s SEO. We build organic dominance that scales your community, validates your project, and reduces your reliance on airdrops and temporary pump-and-dumps.

The market doesn’t care about your roadmap. It cares about on-chain metrics, community sentiment, and long-term liquidity. Our SEO strategy is built to move those numbers. We don’t just optimize for search engines; we optimize for the degen, the builder, and the long-term holder looking for the next alpha.

The Noji Labs SEO Flywheel:
Build a Permanent Funnel

Every project has a front door, and in Web3, that door is a search query. The degen looking for a 100x gem, the institutional investor vetting a protocol’s credibility, the developer searching for an API—they all start with a search. We make sure they find you. Our process is a three-phase flywheel designed to build an unbreakable foundation of organic growth.

Phase 1:
Alpha-Driven Keyword Strategy

Most agencies use generic tools to find generic keywords. We operate differently. Our team is fully embedded in the crypto space, living in Telegram, Discord, and on-chain analytics dashboards. We don’t just look at search volume; we look for intent.

We target two types of keywords:

Degen Intent Keywords:

These are the terms that show a user is ready to ape in. Think: “best low cap gems 2024,” “solana airdrop guide,” “new defi protocols,” “how to bridge to base network.” These queries represent users with capital ready to deploy, and we position your project as the definitive answer.

Authority & Credibility Keywords:

These are the terms that build trust. They prove your project is a serious player, not just a memecoin. Think: “tokenomics explained,” “zero knowledge proofs explained,” “EVM compatibility,” “liquidity pool strategy.” By owning these terms, you become a source of truth in the ecosystem, and that trust directly translates to on-chain activity.
We don’t just hand you a spreadsheet. We provide a tailored, battle-tested strategy that shows you exactly which keywords will unlock the most valuable users for your specific project.

Phase 2:
On-Chain Content that Converts

Your content isn’t just a blog post. It’s an asset. It’s the technical whitepaper, the community guide, the tokenomics deep-dive, and the explainer that converts a curious user into a committed holder. Our crypto-native writers craft content that:

Builds Authority:

We translate complex technical details into clear, compelling narratives that resonate with both casual traders and seasoned developers. We build content hubs around your core product, establishing you as the go-to resource.

Fuels Community Growth:

Our content is designed to be shared. We create explainers that can be used in your Discord, threads that go viral on X, and guides that simplify your protocol, making it easier for new users to onboard.

Maximizes SEO Value:

Every piece of content is meticulously optimized for our keyword strategy, ensuring it ranks high and provides a constant stream of organic traffic.

Phase 3:
Backlink & Authority Liquidity

In the crypto world, a backlink is more than a vote; it’s a signal of trust. A backlink from CoinDesk is a signal to the entire market that your project is legitimate. We don’t chase spammy links. We secure high-quality backlinks from sources that truly matter to the Web3 community, including:
  • Major crypto news outlets (e.g., CoinDesk, The Block, Decrypt).
  • Reputable DeFi and NFT aggregators.
  • Industry-leading tech publications.
  • Strategic partnerships with other protocols and dApps.
This builds your project’s authority, not just for Google’s algorithm, but for the entire community of traders, degens, and VCs who use these sources for due diligence.

Google Dominance (Global) vs. Naver Unlocked (Korea)

You can’t go global by only speaking one language. While your competitors are focusing solely on the English-speaking world, we’re building a parallel foundation in one of the most liquid and active crypto markets on the planet: Korea.

Google: The Global Alpha Engine

This is the main battlefield. We ensure your project is a top result for anyone, anywhere, searching for solutions you provide. We target high-volume, high-intent keywords in English, Spanish, Portuguese, and other key languages, making your project discoverable to a global audience of hungry traders and builders.
  • Long-Term Authority: We build a content ecosystem around your project that positions you as the definitive authority in your niche.
  • International Reach: We localize strategies to capture demand from key markets beyond the US and Europe.
  • Continuous Optimization: We don’t set it and forget it. The market moves fast, and our team is constantly analyzing data, adapting our strategy, and capitalizing on emerging trends to keep you ahead of the pack.

Naver: The Korea Liquidity Funnel

Korea is a top-tier crypto hub, but 90% of your competitors are ignoring Naver, the country’s dominant search engine and social platform. This is a massive missed opportunity for liquidity, community, and sustained growth.
  • Strategic Naver Blog & Cafe Campaigns: We establish and grow a persistent, authentic presence on Korea’s most active platforms. Koreans don’t just use Naver for search; they use it for community and trust. A strong presence on a Naver Cafe is a sign of a project’s credibility.
  • Localized Keyword Optimization: The way Koreans search for crypto is fundamentally different from a Google query. We target the right Hangul keywords and phrases, and we understand the cultural nuances to ensure your project shows up where it matters most, building trust in a market that values community and social proof.

Why Noji Labs SEO
Is Different

  • We’re Crypto-Native to the Core: We speak the language of liquidity, tokenomics, and community-driven growth. Your project isn’t a client; it’s a protocol we help scale. We understand the pain points of a founder and the demands of a community.
  • ROI That Matters: We don’t report on vague traffic numbers. We track how organic growth impacts your on-chain metrics, Telegram members, Discord engagement, and trading volume. We’re a partner in scaling the value of your token, not just generating vanity metrics.
  • Boutique Agility: We aren’t a bloated legacy agency. Our small size means we can move at the speed of Web3, adapting our strategy instantly to market shifts and emerging trends.
  • East-Meets-West Expertise: Our fusion of Korean cultural symbolism and global crypto-native strategy is unmatched. We are your bridge to a key regional market that most projects completely overlook.

What You Get with
Noji Labs SEO

We don’t recycle web2 SEO strategies. Our SEO is engineered for crypto-native projects.
1. Crypto Keyword Research
We identify high-intent search terms that traders, holders, and retail investors use every day. This isn’t about ranking for “crypto news.” It’s about targeting money keywords like “best staking APY,” “NFT marketplace Korea,” “DeFi liquidity farming,” and “GameFi launch.”
2. On-Page SEO (Google + Naver)
We optimize your site for both Google (global) and Naver (Korea). That means metadata, site structure, technical audits, and keyword mapping that gets you found where it matters most.
3. Content Creation
SEO is nothing without content. We build crypto-native content pipelines:
– Long-form blogs that rank on Google + Naver.
– PR pieces that secure backlinks + credibility.
– Thought leadership that positions founders as alpha voices in the market.
– Meme-driven content that amplifies across social channels.
4. Backlink Strategy
We secure backlinks from global crypto sites + Korean blogs, Cafes, and forums. This builds trust with both search engines and real traders.

The Next 100x
Needs More Than Ads.

SEO builds conviction. Conviction builds holders. Holders build liquidity. If you’re not ranking, you’re invisible.
We only take a handful of SEO clients per cycle. Once we’re booked, you wait until the next one. Don’t let your competitors own the keywords your traders are searching right now.

Common Founder Questions (FAQ)

How fast can I see results from SEO?

SEO is a long game. You’ll see traction in 3–6 months, compounding over time. Unlike ads, results don’t vanish when spending stops; they stack across cycles.

What makes crypto SEO different from “normal SEO”?

Search intent is different. Traders search “best staking APY,” not “financial services.” Retail searches in Korean first, English second. Our SEO is built for traders, holders, and Upbit culture, not web2 customers.

Do you handle both Google and Naver?

Yes. Global SEO (Google) + Korean SEO (Naver). We’re one of the few agencies that can bridge both ecosystems.

Can SEO help with exchange listings?

Indirectly, yes. Stronger visibility = stronger community metrics. Exchanges like Upbit and Bithumb watch traction before listing tokens.